Lucas Mearian
Senior Reporter

AI software market to quadruple to $251B by 2027

news analysis
Oct 31, 20233 mins

Generative AI-based applications that can automatically learn, discover, and make recommendations or predictions based on user requests are leading the way.

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Credit: Shutterstock/Poca Wander Stock

The market for software that uses artificial intelligence (AI) to automate tasks and generate content in response to user prompts is expected to grow nearly four-fold through 2027.

The worldwide AI software market will grow from $64 billion last year to nearly $251 billion in 2027, representing a compound annual growth rate (CAGR) of 31.4%, according to a new report from IDC, Worldwide Artificial Intelligence Software Forecast, 2023–2027.

Leading the AI software category are generative AI (genAI) applications that can automatically learn, discover, and make recommendations or predictions in response to user requests. There are two forms of AI applications:

  • AI-centric applications or modules where AI technologies are a necessary core to the app’s function;
  • AI non-centric applications where AI is infused/embedded into ERP, CRM, SCM, and HCM features and is integral to certain workflows although the app would still function without it.

“The momentum behind investments in AI and automation technologies remains unwavering despite economic uncertainty and shifting market dynamics,” Raghunandhan Kuppuswamy, an IDC research manager, said in a statement. “Businesses are realizing that utilizing cutting-edge technology is not only a strategic necessity, but also a crucial factor in achieving long-term success.”

IDC’s forecast for AI-centric software includes Artificial Intelligence Platforms, AI System Infrastructure Software (SIS), and AI Application Development and Deployment (AD&D) software (excluding AI platforms); it does not include Generative AI (genAI) platforms and applications, which IDC recently forecast will generate revenues of $28.3 billion in 2027.

Artificial Intelligence Platforms is the second-fastest growing market, expected to increase by 35.8% CAGR. AI Platforms will be the largest revenue category for most of the forecast.

AI Platforms such as Google’s Cloud AI and Amazon’s AI services facilitate the development of AI models and applications such as intelligent assistants that can mimic human cognitive abilities.

The two smallest categories in terms of overall revenue are AI Systems Infrastructure Software (AI SIS) and AI Application Development and Deployment (AI AD&D) software; though smaller in size, the latter AI software categories are still expected to see revenue growth faster than the overall market with five-year CAGRs of 32.6% and 38.7%, respectively. 

AI systems infrastructure software includes AI-powered software solutions that provide the basic foundational layers of software that enable bare metal infrastructure hardware resources to host higher-level application development. For example, AI-powered IT service management, AI-powered IT operations management, and network management.

AI AD&D Software represents tools and platforms used primarily by developers to build, test, and deploy software, such as AI-powered app  development, AI-powered data management, and AI-powered app platforms.

“The AI landscape is changing rapidly. Convergence of traditional AI with Generative AI will lead to cutting-edge solutions that combine decision efficacy with creative ingenuity,” said Ritu Jyoti, an IDC group vice president. “As businesses continue to invest in AI, they should be prepared to address challenges and prioritize ethical considerations to maximize the long-term ROI.”

Lucas Mearian

With a career spanning more than two decades in journalism and technology research, Lucas Mearian is a seasoned writer, editor, and former IDC analyst with deep expertise in enterprise IT, infrastructure systems, and emerging technologies. Currently a senior writer at Computerworld covering AI, the future of work, healthcare IT and financial services IT, his 23-year tenure has included roles such as Senior Technology Editor and Data Storage Channel Editor, where he covered cutting-edge topics like blockchain, 3D printing, sustainable IT, and autonomous vehicles. He has appeared on several podcasts, including Foundry’s Today In Tech. He also served as a research manager at IDC, where he focused on software-defined infrastructure, compute, and storage within the Infrastructure Systems, Platforms, and Technologies group.

Before entering tech media, he served as Editor-in-Chief of the Waltham Daily News Tribune and as a senior reporter for the MetroWest Daily News. He’s won first place awards from the New England Press Association, the American Association of Business Publication Editors, and has been a finalist for several Jesse H. Neal Awards for outstanding business journalism. A former U.S. Marine Corps sergeant who served in reconnaissance, he brings a disciplined, analytical mindset to his work, along with outstanding writing, research, and public speaking skills.

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